Who is the woman behind Worth?
I’m Paula Willis, a career and transition coach with over 25 years of experience in career development, psychology, education, and business. I have earned six university degrees, including a Master in Education, Bachelor in Business, Bachelor of Education, and postgraduate qualifications in Psychology, Adult Education, and Career Development. These credentials have established me as an authority and thought leader in guiding individuals through career and life transitions.
Throughout my career, I’ve continuously evolved. Commencing my career in international hotel management, I pivoted to corporate training in customer service, change management and organisational culture. Moving into educational leadership, allowed me to use my corporate background to shape the leadership of newly established institutions. Working for decades with professionals, I have become an expert in workplace behaviour and psychology.
My lived experiences—overcoming childhood trauma and domestic violence, navigating divorce, surviving breast cancer, overcoming professional burnout, and reinventing my career—have profoundly shaped me.
These challenges have not only influenced who I am personally, but also enhanced my ability to support others with empathy and insight.
My personal journey of resilience combined with a deep understanding of science-backed psychology and career frameworks, uniquely qualifies me to guide professionals facing pivotal life changes. My passion lies in helping others realise their true worth—far beyond job titles or external achievements. Working with me, you will reclaim control to create a fulfilling personal and professional lives.
I will be your powerful partner, committed to your transformation. Invest in yourself because as cliche as it may sound, you are worth it.
The Worth Approach: Where Coaching Meets Psychology
At Worth Careers and Transitions Coaching, my expertise in both education and psychology allows me to help you break free from the habits, thoughts, and emotions that hold you back from achieving your most important goals.
Traditional career coaches focus on the surface level, but I believe your career is much more than just a job.
It’s an expression of your values, your identity, and it profoundly impacts every aspect of your life and wellbeing.
That’s why my Worth Approach goes deeper—into the sweet spot between coaching and psychotherapy.
Here’s what sets the Worth Approach apart:
🩷 Connectedness and Relationships
– A heart-led focus on building meaningful relationships and supporting your personal growth.
🩷 Future-Focused with an Understanding of Your Past
– Helping you move forward while addressing the past experiences that shape your current challenges.
🩷 Conscious and Unconscious Mind
– Working with both your conscious and subconscious to uncover and transform self-limiting beliefs and behaviors.
🩷 Concrete Changes
– Focused on tangible improvements in your emotional wellbeing and overall life.
🩷 Growth and Transformation
– Guiding you through personal evolution to become the best version of yourself.
Coaching with me revolves around the Four A's:
Accepting what you can and cannot control
Acknowledging fears, barriers, and emotions
Accountability for actioning what's needed to succeed
Achievement of your goals and mastery of new skills
I’m here to challenge and support you. My role is not to validate, but to help you grow by saying what you need to hear, not just what you want to hear.
If you’re ready for a coaching experience that dives deep and drives lasting change, let’s connect.
Book a FREE 30-minute chat or drop me an email. I can’t wait to support you on your journey to transformation.
